As a new entrant in Cambodia’s competitive food and beverage market, ZhengDa faced challenges in building brand awareness, gaining customer trust, and driving foot traffic to its outlets. With limited brand recognition and no existing digital presence, the brand needed a strong and consistent marketing strategy to establish itself in the local market.
BizKhmer Digital Media stepped in to provide end-to-end social media marketing support. We developed a tailored content calendar featuring mouth-watering food visuals, engaging video content, and culturally relevant messaging to attract Cambodian audiences. By combining short-form video reels, influencer collaborations, and interactive campaigns across Facebook, TikTok, and Instagram, we significantly increased ZhengDa’s online visibility and customer engagement. The consistent digital presence not only helped boost daily orders but also positioned ZhengDa as a rising name in Cambodia’s fast-food scene.